The Margot Collective
The Margot Collective
All great things start with one idea. This one was inspired by working with a female-led team for the first time in my career. Coming together virtually we were able to pool our talents and turn an idea into a decades-long initiative. I thought, why aren’t we doing this all the time? So I grabbed my co-worker and friend Lucy and we started The Margot Collective. We exist to ensure women’s voices are heard in our work and our company.
Read more here
helping women in perimenopause
helping women in perimenopause
One of our first Margot Collective clients was Forth. By using personal insights, research and strategy we ensured a successful campaign to help women identify signs of perimenopause and support them in the process which can feel isolating and like a true battle.
The Warrior
Forth launched its Warrior campaign on TV, Cinema Ads for The Woman King, targeted print ads for perminopause in Hello Magazine and an extensive social media push.